Amanda Kostro Miller
Expert Landing Page Copywriter
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What landing page copywriting projects would you like to get started on? Let’s discuss possibilities, pricing, timeline and more.
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Landing Page Copywriter + Expert SEO Writer
Trained in both direct response copywriting and SEO writing, I have helped over 55 brands achieve their messaging goals and catalyze conversions. Since 2017, I have developed strategic SEO and marketing landing pages in all stages of the customer journey.
From top-of-funnel landing pages that outperform AI-generated and mediocre content to bottom-of-funnel, make-or-break sales pages that are directly tied to conversions and revenue, I’m here to help.
It doesn’t matter if you already have a clear picture of what you need. Or, if you still need assistance hashing out the right topics and ideas.
My landing page copywriter expertise can be inserted into any part of your content creation process. So, don’t hesitate to contact me!
Landing Page Copywriting Services
As an experienced landing page copywriter, I can work with you on individual webpages or conduct complete rewrites of your site for conversions, SEO and/or SXO.
I leverage strategic planning, customer journeys and landing page best practices to maximize the effectiveness of your copywriting — without losing sight of your authentic brand.
Contact me for help with high-level strategy planning, SEO, content testing and/or meticulous writing of the copy.
Classic Copywriting
When SEO is not a main focus for your landing page, I work with you to refine the most compelling messages.
Ideal for homepages, about pages, sales pages, funnel landing pages, PPC landing pages, paid social landing pages, branding pages and more.
Strictly SEO
When organic SEO traffic is the objective, I unveil deeply unique topic perspectives, help you outshine AI Overviews and turn your readers into converting customers.
Ideal for blog posts, articles, SXO funnels and more.
SEO Copywriting
When you need higher volumes of converting traffic, I blend high-authority SEO content with a seamless conversion-focused experience.
Ideal for product category pages, metadata, topic authority pages and more.
My Most Common Landing Page Copywriter Projects Include…
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My most common service as a landing page copywriter is writing of the on-page copy or content.
This service includes creation of headlines, body text, content sections, FAQs — and whatever else is needed on each individual page.
On-page content can range from top-of-funnel blog posts to bottom-of-funnel sales pages or opt-in pages.
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If you and your team need help ahead of writing the on-page content, I often help teams choose the right topics and adjust the overarching messaging based on SEO intent and/or the customer journey.
This landing page copywriter service focuses on more high-level tasks, but often includes the creation of outlines, content templates, brand positioning and more.
From there, I’m happy to take the outlines we create and hash out the actual on-page copy or content.
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Since search engine results page (SERP) metadata has a significant effect on organic traffic success, many clients choose to have me write their title tags and meta descriptions — especially multiple versions for testing.
This allows your team to track impressions, CTR and other key SEO metrics to ensure your page receives the highest number of clicks (and best rankings) possible.
The creation of these testing variants are completed during our initial project so you have several versions to test in the coming months after publication.
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If you don’t have the capacity or manpower to research keywords for every page on your website, I offer SEO keyword research as an add-on landing page copywriter service.
This includes an initial report and a list of the best keywords for the page. We determine the best SEO keywords based on intent, competition and ability to rank.
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Whether you need a marketing-focused landing page or an SEO-focused content piece, there are plenty of opportunities for testing.
Within this landing page copywriting service, the content I create can offer various options for your team to test in the months following initial publication. This ensures you have the most effective copy and content on your site.
Featured Landing Page Copywriting Samples
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Uniphore: B2B AI/SaaS Product SEO Landing Page
This client needed a series of product pages, insight pages, glossary pages and brand positioning pages to define the brand and increase SEO rankings.
I conducted SEO research based on a transactional intent and infused keywords into the content. The copywriting and chosen resources were selected based on the target audience’s prior knowledge. I also aimed to simplify technical jargon.
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Ambitious Writer Society: B2C Landing Page
This brand needed an opt-in page for their lead magnet (a free video training).
The landing page copy hits on desires, transformations and pain points. The CTA is clear and addresses an urgency to watch the video. This opt-in page earned a 75% opt-in rate, although multiple versions of the copy were created for testing purposes.
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Kate Farms: B2C Landing Page
This client wanted educational content for parents managing gastrointestinal conditions in their children.
The copy contains educational dietary content that is purposefully easy to read and follows a logical process. The goal was to first provide value and then highlight the product as the perfect solution.
Just FYI…
Looking for dense, information-rich SEO landing pages (e.g. blog posts and articles)?
Landing Page Copywriting FAQs (for Clients)
How do you price your services as a landing page copywriter?
Most landing page projects are priced as a fixed price. That means you and I will have agreed upon a set amount, scope and deadline prior to getting started.
If there is a lot of variance between multiple landing page types (e.g. desired length), I may price based on individual pages. Otherwise, landing page projects with multiple pages can be bundled.
How long does it take to complete a project?
Project turnaround times are based on when we can schedule our mandatory kickoff call. From there, most single pages can be completed in about a week.
Multi-page projects typically take 2-4 weeks. Expedited projects can be completed with a rush fee.
What are your typical rates for landing page copywriting?
Since project scope can vary greatly between clients, pricing is determined after an initial discovery call with each potential client.
However, my rates are generally comparable to other expert landing page copywriters.
Can you work alongside my website team?
Yes! If you have an existing website marketing workflow, I can be easily inserted into that process.
Some clients prefer that I attend team calls, whereas others prefer to send me a content brief after the details have been hashed out internally.
Do you know enough about my industry?
Great question! Sometimes, clients are unsure how I can write for their industry or brand without being an “expert” in the industry myself.
Aside from thorough research with every project, I get on a kickoff call with every client to ensure I have a complete understanding of their brand and their audience. If further information is needed, I make myself available for additional calls, feedback and SME interviews if needed.
Can you also do SEO keyword research?
Yes! However, I cannot replace having a dedicated SEO specialist or SEO strategist.
When clients need help with SEO keyword selection, I offer SEO research to create a list of 5-10 keywords, all with relevant data insights. SEO keyword research is an add-on service.
Contact Me
Contact Me
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